As a Marketing Officer at Peritas, your duties will include: 

 Brand consistency: 

•  Ensure all internal and external communications strictly adhere to brand guidelines (visual identity, tone of voice, messaging framework). 

•  Maintain and update brand guideline documents as required. 

•  Act as brand guardian across departments to ensure consistency in presentations, proposals, reports, and digital platforms. 

•  Review third-party or partner materials to ensure brand alignment. 

•  Support execution of brand initiatives in collaboration with senior leadership or external consultants. 

 Content creation: 

•  Create and edit high-quality content for website pages, blogs, case studies, newsletters, brochures, and proposals. 

•  Develop engaging social media copy tailored to platform-specific audiences. 

•  Draft internal communications including announcements, campaign updates, and employee highlights. 

•  Translate technical or complex information into accessible marketing content. 

•  Assist in developing campaign messaging aligned with business objectives. 

 Campaign ownership:  

•  Plan, execute and optimise paid campaigns across LinkedIn and Google. 

•  Monitor campaign performance and provide data-driven insights and recommendations. 

•  Manage digital lead generation initiatives in alignment with growth objectives. 

Social media management: 

•  Develop and maintain a social media content calendar. 

•  Schedule and publish posts across platforms (e.g., LinkedIn and Instagram, etc.). 

•  Monitor social media channels for engagement, comments, and brand mentions. 

•  Respond to inquiries and comments in a timely and professional manner. 

•  Track social media performance metrics and prepare monthly reports. 

 Website management: 

•  Own ongoing website updates and content optimisation. 

•  Upload case studies, news articles, team updates, and project highlights. 

•  Assist in basic SEO implementation including metadata, keyword strategy and content structure). 

•  Optimise content for AI discoverability and emerging search technologies to support long-term lead generation. 

•  Ensure compliance with accessibility and privacy standards. 

•  Monitor website analytics and provide insights for improvement. 

 Capability statements and CV management: 

•  Maintain and update company capability statements to reflect current projects, services, and experience. 

•  Coordinate with internal stakeholders to gather updated project information and team CVs. 

•  Tailor capability statements and CVs for specific tenders or client requirements. 

•  Ensure CVs highlight key competencies, certifications, and project experience. 

•  Maintain version control and document management systems. 

 Stakeholder and internal collaboration: 

•  Liaise with business units to source content and project updates. 

•  Support senior management with marketing materials for presentations and client meetings. 

•  Work closely with external agencies (designers, printers, digital consultants). 

•  Ensure marketing activities align with broader business strategy. 

 Administrative and operational support: 

•  Maintain marketing asset library (images, logos, templates). 

•  Coordinate printing and production of marketing collateral. 

•  Support tender submissions with branded documentation. 

•  Ensure all marketing materials comply with regulatory and industry standards. 

•  Ensure all marketing documentation supports commercial positioning and growth objectives. 

Your Profile 

To be successful in this role, you should have:  

• 4-5 years experience in a similar role.  

• Experience working with Canva, design software and social media platforms  

• Paid campaign experience – Linkedin and Google 

• Strong design/campaign skills 

•  Good communication and interpersonal skills 

• Ability to work independently